Are you 50 years or older? If so, Frédérique Brazeau, kinesiologist and Master’s candidate in public health wants to hear from you. Through an anonymous online survey, research is being conducted to better understand to what extent “seniors” recognize themselves in the models and images used to encourage them to move, and to what extent ageism, when internalized, influences this lifestyle habit. Too few of these people integrate sport and physical activity into their daily lives, and this deprives them of many physical, psychological, and cognitive health benefits.

To participate in this cross-Canada survey, please CLICK HERE.  The online survey is open until March 1, 2023. The results will be available to any organization working in the field of sport and physical activity in Canada.