On Saturday, November 19th, Triathlon BC partnered with Triathlon Alberta to deliver our 10th Annual Race Directors’ Workshop. In all, 31 Race Directors from six provinces took part in the five hour long Workshop.
With an event market place that is saturated with events on any given weekend, the aim of our Race Director Workshop is to continually professionalize sport delivery in our province and across Canada, setting our incredible events apart from others and ultimately, providing a memorable athlete experience on and off the playing field.
Triathlon BC would like to thank all of the Race Directors that took part in this engaging session, and express our gratitude to the speakers that spent their day sharing and inspiring event hosts across the country.
The Workshop has been recorded, and can be viewed on the ‘Watch the Video’ link below.
Presentation slides are provided below. Those that are not uploaded will be provided as soon as they are made available.
STATE OF SPORT, Joe Morrisette, CEO, Triathlon Canada
BRAND BUILDING, Dennis Kim, Chief Marketing Officer, Form Goggles
ENGAGING NEW TO CANADA PARTICIPANTS IN YOUR SPORT, Kabir Hosein, Director of Operations, Sport for Life
GREENING EVENTS, Oliver Schofield, Operations Lead, Seyi Smith Racing to Zero
RACE DAY HICCUPS (AND HOW THEY WERE OVERCOME, Susie Ernsting, Ironman Canada, Sheila Findlay, PTO Edmonton
THINKING BEYOND SPRINT, STANDARD & LONG DISTANCE I Alex Patton, Triathlon Alberta
THINKING BEYOND SPRINT, STANDARD & LONG DISTANCE II Jason Britton, Triathlon Alberta
SMALL FOOTPRINT EVENTS – MAD MOTO STYLE, Kelly Guest, Triathlon BC
THE ART OF STORYTELLING, Holly Bird, Adesso Creative
MAXIMIZING ENGAGEMENT ON SOCIAL CHANNELS, Jenna Caer-Seefried, Health & Fitness Influencer